From MacUser UK comes this review by Keith Martin, originally published in March, 2001.
It begins:
"When Apple unveiled the G4 Cube at July's Macworld Expo in New York, it shook up the computing world yet again. The Cube revisits the concept of computers as appliances, but where the iMacs are aimed squarely at consumers, this is aimed at professional users as interested in power as in good looks."

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Product Reviews - Power Mac G4 Cube

Short but sweet!



Apple Macintosh Ad - All you need is an M.A.C.

"Macintosh Classic II - Pick one up on your way to work!"



Macintosh Classic II Ad

From MacUser UK comes this review by Tom Calthrop, originally published in January, 1997.
It begins:
"In marketing the MessagePad 2000 as a 'mobile Internet computer for the business professional', Apple is keen to lay to rest the idea that the Newton is an expensive cross between a Filofax and a Psion. The 2000 provides Internet access, fax and print facilities, and relational database, spreadsheet and word processing software, courtesy of 160MHz of processing power."

Read More:
Product Reviews - MessagePad 2000

Today we return to the informative "This Week in Apple History" series at The Mac Observer. The August 22-31 entry in the series by Owen Linzmayer & Bryan Chaffin is entitled, "Welcome, IBM. Seriously," Too Late to License".

August 22-31: "Welcome, IBM. Seriously," Too Late to License"

Ok, this isn't the most exciting ad Apple ever ran, but it does feature the World Trade Center. "Newton Communicates!"



Apple Newton Ad - Gotham City

From MacUser UK comes this review by Keith Martin, originally published in October, 1996.
It begins:
"The past year has been rough for Apple's PowerBook line. It started off well with the launch of the first PowerPC-based laptops, but a series of system software glitches and hardware faults soon changed that. In addition, the continuing absence of an internal CD-ROM drive or a higher resolution screen (with the exception of the extremely expensive 5300ce) left Apple falling behind in the PC/Mac laptop feature wars. With the new PowerBook 1400, codenamed Epic, Apple is now attempting to move back into the portable business in a big way."

Read More:
Product Reviews - PowerBook 1400

Today we return to the informative "This Week in Apple History" series at The Mac Observer. The August 15-21 entry in the series by Owen Linzmayer & Bryan Chaffin is entitled, "Luxo Jr., iMac Ships, eMachines Sued".

August 15-21: Luxo Jr., iMac Ships, eMachines Sued

The YouTube Intro:
"Alice was announced at the launch and featured in the original brochure. The packaging was beautiful. The game disk was enclosed in a small cardboard box designed to look like a finely printed, old fashioned book, complete with an elaborate woodcut on the cover. Since Alice didn't take up the whole disk, Capps including a few other goodies with it, including a font and "Amazing", a fascinating maze generating program that he wrote."



Alice - Through the Looking Glass

YouTube is full of both treasures and trash. We consider this two-part Lisa demo video one of those treasures!

Apple Lisa Demo from 1984, Part 1


Apple Lisa Demo from 1984, Part 2

The YouTube intro:
"By request, here is the full version of the 1997 Boston Macworld expo where we see Steve Jobs for the first time since returning to work for Apple after being gone since 1985. This was a very historic time for Apple because they were almost bankrupt at the time, so Steve announces a temporary partnership with Microsoft to a very hostile crowd. Bill Gates also makes an appearance."



Macworld Boston 1997-Full Version

Today we return to the informative "This Week in Apple History" series at The Mac Observer. The August 8-14 entry in the series by Owen Linzmayer & Bryan Chaffin is entitled, "Happy Birthday, Woz!".

August 8-14: Happy Birthday, Woz!

From the YouTube intro:
"Here we see Steve Jobs introducing the G4 Cube. Although praised for its innovative industrial design, the Cube fails to catch on with creative professionals because it's too expensive, not powerful enough and hard to upgrade. The Cube is "put on ice" in July 2001 with Apple promising that it will be "reborn" in another form at a later date. Its widely accepted that the Mac mini computer was its successful replacement."



Macworld New York 2000-The G4 Cube Introduction

In our humble opinion, this classic Apple ad transcends mere advertising and touches on the profound.



"Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do."

Apple - Crazy Ones

Today we return to the magical Wayback Machine at Archive.org to retrieve another lost nugget. This 1998 article by John Rizzo, asking the question, "Should we believe in Apple's third OS strategy in three years?", is originally from Creative Mac.
It begins:
"May is the time of year for flower shows, spring festivals, and Apple's annual New Long-Term Operating System Strategy. Last year, the NeXT-based Rhapsody OS was going to save the company. Before that, it was Copland. Now it's Mac OS X (ten).
This year, we learned that Rhapsody failed. Or rather, Apple failed to convince software developers to rewrite their programs for it. Despite this shortcoming, Rhapsody isn't dead. This fall, you'll be able to buy version 1.0 of the full-featured operating system and install it on your Mac. You just won't be able to buy any software for it. Not to worry, though, says Apple, because by next year you'll have a choice of three operating systems to run on your Mac: Rhapsody, an updated Mac OS 8, and Mac OS X, a new hybrid of the first two."

Read more:
Mac OS X: Leap of Faith

Today we return to the informative "This Week in Apple History" series at The Mac Observer. The August 1-7 entry in the series by Owen Linzmayer & Bryan Chaffin is entitled, "Newton Introduced, Big Brother Bill".

August 1-7: Newton Introduced, Big Brother Bill