Betting on Apple
The December 1994 Byte Magazine editorial by Dennis Allen is presented here from the Byte.com archives. It was the cover story that month, and a difficult time of transition for Apple.

"Why are we focusing on Apple in this issue? It's a fair question to ask in that it's unusual for BYTE to single out one company for our cover story. However, Apple is a major player that has represented the alternative to the original IBM/Intel/Microsoft troika, and the challenges Apple faces and the technologies it is embracing will affect the rest of the computer industry."

Read more here:
Betting on Apple

Desk Ornaments
A brief history of desk accessories by Andy Hertzfeld at Folklore.org. It begins:
"One of the first architectural decisions that Bud and I made for the Macintosh system software in the spring of 1981 was that we were only going to try to run one application at a time. We barely had enough RAM or screen space to do even that, and we thought that we'd benefit from the resultant simplifications. Besides, multi-tasking was supposed to be Lisa's forte, and we didn't want to usurp all of the reasons for buying a Lisa."

Desk Ornaments

G4 Cube - Is it too early to look back?
Here is perhaps a premature look back at the Apple G4 Cube. Foreshadowing the Mac mini, it was truly stunning when it was introduced. Perhaps too stunning. We loved to look at it, touch it, imagine owning one - but for many, that was as close to actually buying one as it got. Enjoy these reviews from 2000.

BusinessWeek: The Cube: Looks Aren't Everything

GCN: Mac Cube has power, style—at a price

Macworld: Power Mac G4 Cube - Apple's Pearl of Great Price

Ars Technica: G4 Cube & Cinema Display

Macintosh Prehistory: The Apple III and Lisa Era
An article from earlier this year at Low End Mac by the talented Tom Hormby. Beginning with the "Sara" project, it traces Apple history through research at PARC, the birth of the Lisa, Apple going public in 1980 and concludes with the development and release of the Macintosh.

Macintosh Prehistory: The Apple III and Lisa Era

The DigiBarn Open House
This page at Vintage-Computer.com documents the open house at The DigiBarn Computer Museum, nestled in Santa Cruz Mountains of Northern California. An interesting insight!

The DigiBarn Open House

DigiBarn Computer Museum

Apple Redefines the Notebook
An August 1994 review from the Byte.com archives by Tom Thompson.
"The latest PowerBooks set a new standard: built-in Ethernet, a trackpad, optional PCMCIA, 16-bit color, stereo sound, and a fast 68040 CPU upgradable to PowerPC."

Apple Redefines the Notebook

Getting Started With Your Apple IIGS
A handy page at callapple.org for Apple IIgs owners - the entire Getting Started manual online! The IIgs Owners Manual is also available.

Getting Started With Your Apple IIGS

The Macintosh Spirit
Another gem from Folklore.org. This time Andy Hertzfeld recounts the "The attitudes and values of the team forged the spirit of the Macintosh."

The Macintosh Spirit

Working At Apple
Rick Auricchio's page documenting his contribution to Apple history including some interesting Apple IIe prototype photos. The intro:
"In October 2001 I ended my third stint at Apple Computer, in all about twenty years working at the company. I bought my first Apple II in summer of 1977 (serial number 0183!). As a software developer on mainframe computers, I used my knowledge to write several magazine articles about programming the II. One thing led to another, and I joined Apple."

Working At Apple

Apple's Troubled Times, Amazing II Products, Contest Winners, Color Mac Coming?
To accompany today's Advertising and Brochure Gallery addition of an applied Engineering Ad featuring Steve Wozniak, is this gem from the Atarimagazines.com archives. It's from the Apple Cart by Owen W. Linzmayer and features a look at the Z-Ram Card featured in that advertisement. From Creative Computing Vol. 11, No. 9 / Sept. 1985 / Page 100.

Apple's Troubled Times, Amazing II Products, Contest Winners, Color Mac Coming?